It’s the start of a new era for TBOS as we enrol Emma Parkins as the first Marketing Manager for our ‘total back office solutions’ company. It’s here she embarks on a new challenge to market accountancy services for the recruitment sector. However, we are pleased she is not completely alien to marketing to the recruitment industry as one of her first marketing roles was enforcing referral marketing through umbrella company Tarpon. Emma made great progress with the referral campaign by using paid LinkedIn advertising and email marketing which successfully led to an increase in contractor sign-ups.
Since then, Emma has had experience in events management, website development and is a keen advocate for the up and coming marketing software giant, Hubspot. With this new position at TBOS she will be introducing new technologies and processes which will likely increase engagement with existing recruitment agencies as well as new start-ups.
Emma commented, “I look forward to building on the TBOS brand and ensuring it becomes a household name in the recruitment industry. It’s said that 35,000 recruitment agencies are operating in the UK today, so I’m optimistic that I can showcase TBOS through social media, industry events and referral marketing initiatives. TBOS have been steadily growing through word of mouth and this just tells me how much of a great service they offer. It’s now my job to ensure other recruiters hear about their solutions in order to better their recruitment agencies moving forward.”
What’s next for TBOS?
TBOS are pleased to announce that we will be exhibiting at the popular Recruitment Expo on 5th-6th February 2019. This will be the first time TBOS have exhibited at the show and with the support of their new Marketing Manager Emma, they are excited to see how the show turns out.
Located on stand A1, TBOS will be using this opportunity to connect with existing recruiters and new start-ups to discuss flexible back office solutions for contractor and permanent placements as well as our other services including overseas invoicing, legal administration and how these offerings could improve their overall recruitment process.
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